Why Creating a Custom .net Business Email Address May Benefit Your Business

Avg. read time 3 mins

Wondering what steps you can take to help market your business more effectively? Try creating a custom, .net business email address. Not only can a custom email address help create a professional image of your business, but it can also help develop credibility at the same time. Here’s how you can benefit from having a custom business email address:

Say you’re looking for a local baker, and you’re researching options online. You come across two different businesses – both look good at first glance, but which would you want to contact between these two email addresses?


Although both businesses could be equally legitimate, there’s a good chance you selected the first option. This is because in an increasingly digital world, a custom business email address may help your business appear more credible to customers.

Let’s dive a little deeper into how your business can benefit from having a custom business email address.

A Custom Business email address may help your business appear more credible to customers.

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1 Develop Credibility

Creating a sense of credibility is key to attracting potential customers and developing their perception of your business, so a custom email address is an important business tool.  One of the ways this credibility can be established is by pairing your custom business email address with a .net domain name, because it is a recognized, trusted, and reliable domain extension. Plus, you may use a .net domain name for your future website or online presence in addition to your custom business email address.

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2 Build Your Professional Image

In addition to developing credibility, a custom email address may help show the world your business is established. It may also help boost your professional image with potential customers who may hesitate to communicate via a generic email address.

Take greenvillecakes@genericwebmail.net for example. A generic email address like this one may not appear as legitimate as a custom email address, but with a custom email address like info@greenvillecakes.net, your customers may be more apt to engage with you and your business.

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3 Market Your Whole Business

Once you’ve set up your custom email address, you can typically create multiple addresses for different segments of your business (e.g., billing@greenvillecakes.net, info@greenvillecakes.net, support@greenvillecakes.net). This can lead to a more customized experience for potential clients and customers.

Don’t forget about physical branding as well: flyers, business cards and promotional products should also include your custom business email address. This can help your business marketing and brand strategy overall, because every time you send out an email, you’ll be promoting your business instead of a generic email provider.

You’re never too small to start building and defining your professional image, and this is an easy and affordable way to start.

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